chloe lena stein
Content Creator & Video Editor | Creative Designer | Social-First Storytelling
Graphic & UX Design
While at The Salmon Factor, an advertising agency based in Seville, Spain, I undertook various Graphic Design projects. Since then, I have worked as a copywriter and a user experience designer for an online event platform, Quvent, a brainchild of Dig Down Media, and a web designer for Web Cola Media, creating social media and web design mock-ups.
My professional journey has recently led me to cultivate a strong interest in UX Design, igniting a fresh passion for this progressive field. I've recently further solidified my commitment to UX Design by earning a UX Design certification through Cornell University and starting a Design Thinking course at Stanford. Additionally, I am currently enrolled in various online classes in UX Design, further enhancing my skills and knowledge in this area.
UX Design Certificate
Online - 2024
- HC-Design Basics
- User Research & Analysis
- User Personas
- Lo- & Hi-Fi Prototyping
- Usability Testing & Analysis
- Figma & Balsamiq
Design Thinking
Online - 2024
- Introduction to Design Thinking
UX Design
Design software: Figma, Adobe Illustrator, Balsamiq, Wordpress, Elementor
01
FoodSNAPS Element
This project was part of a UX Design course that included the fundamentals of human-centered design, effective user research, and the creation of user personas. It resulted in a UX design concept, mid- and high-fidelity prototypes, and usability testing.
02
Country Plaza:
Website ReDesign
This UX Design project was for a Delicatessen in Locust Valley, New York. The goal was to redesign the existing website to add the family history and variety of food offered. The most important aspect of this website was that it was mobile-friendly, as most users access the menu through their phones. There was also a need to offer helpful content, such as contact information and directions.
03
Pure Care:
Website Design
Developed a comprehensive web mock-up for PureCare Pharmacy, focusing on enhancing user experience and visual design. Utilized Figma for wireframing and prototyping, ensuring an intuitive and user-friendly interface. Employed Adobe Illustrator to create custom graphics and icons that aligned with the brand's identity, resulting in a cohesive and visually appealing design.
04
Knowledge Base Development for Quvent
Worked directly with founder Ian Busching and the lead engineer to design and develop a comprehensive yet user-friendly knowledge base for the Quvent platform. Collaborated closely to identify and refine essential content that served both beginners and advanced users. Responsibilities included technical writing, establishing a clear information hierarchy, and incorporating visual guides that illustrated the platform’s backend interface. Through several iterations, we distilled the knowledge base to focus on clarity, accessibility, and long-term scalability.
Skills: Technical Writing · Copy Editing · User Interface Design · Customer Experience · Product Development
CUSTOM LOGOS
GRAPHIC DESIGN
Design software: Adobe Illustrator, Adobe Photoshop, Adobe After Effects, Adobe InDesign
01
Dintelar: Logo Design
This project was a full rebranding effort for an automatic door company, Dintelar. It included a complete redesign of the company's image. I was responsible for the ideation and presentation of the new logo, typography choice, and brand colors. Additionally, I created social media mock-ups, a short video, various mockups for print, and a stylized presentation for displaying our efforts to the client.
03
Palique: Logo ReDesign
This logo redesign was created for Palique, a language immersion program based in Seville, Spain. The client requested a fun twist on their original logo while incorporating some existing elements. Several variations were created, the client decided on the final logo seen here.
04
Real Club Seville Golf: Illustration & Graphic Design
While at Salmon Factor, I created hand-drawn illustrations for Real Club Seville Golf that were converted to vector images, as well as a menu design with a modern, rustic look that could also support three languages. With a French colleague, we translated the Spanish menu into French and I worked on the copy to create an English version.
