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Junta de Andulacia

I worked on a project for a competition open to 20 creative agencies in Spain. I was honored to collaborate with my Creative Director, Juan Benitez, to create a proposal. Unfortunately, the logo we designed was not chosen. However, I gained valuable skills and was grateful for the opportunity.

 

Throughout this project, I was entrusted with the task of meticulously adhering to specific design guidelines and stringent requirements. The most significant challenge was to honor the history of the current logo, which has its origins in the Andalusian Coat of Arms (see the transition in the first image below).

 

Requirements included adapting the logo to a wide selection of iterations for each of the Andalusian government's councils, patterns for media banners, and a formally printed design proposal. In addition, each iteration was presented in three formats (JPG, PNG, and TIFF) and two PPI (96 and 300).

 

[I do not have the full artwork of council adaptations and final proposal to display;

however, you can see a few iterations below.]

SOFTWARE

  • Adobe Media Effects

  • Adobe InDesign

  • Adobe Photoshop

Verde_transparente_RES_96.png

ORIGINAL LOGO

Nuevo-logotipo-Junta-de-Andalucía-1024x4

NEW LOGO PROPOSAL

Verde_transparente_RES_96.png

EXAMPLE OF GOVERNMENT
COUNCIL VARIATIONS

ADDITIONAL
LOGO VARIATIONS

TurismoRES_96.png

MEDIA PATTERNS

Verde_transparente_RES_96_edited_edited.png

GOVERNMENT SEAL

Verde_transparente_RES_300.png
Screenshot 2024-04-11 at 4.21.02 PM.png
Verde_transparente_RES_96_edited_edited.png

Freelance Illustrator and Graphic Designer

Chloe Lena Stein

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